💖 Humble Beginnings
In 1985, three college friends united with a vision to become the best jewelry supplier in the USA. Our foundation was built on providing value, respect, and professionalism to our customers.
Crafting Excellence Since 1985
In 1985, three college friends united with a vision to become the best jewelry supplier in the USA. Our foundation was built on providing value, respect, and professionalism to our customers.
By 1986, we hired our first employee. Today, we're proud to employ over thirty dedicated professionals. Our journey saw us expand from retail to wholesale, introducing sterling silver jewelry and becoming industry leaders.
In the mid-90s, we established our own manufacturing facilities, including a stamping facility and a stone-setting division. This move allowed us to serve wholesalers across the country and expand internationally.
The late 90s and early 2000s saw us venturing into department stores and mass merchandisers. We set up factories in China and India, ensuring top-quality production under strict guidelines.
In July 2019, we achieved a major milestone by becoming a certified member of The Responsible Jewellery Council (RJC), demonstrating our commitment to sustainable and ethical practices in the jewelry industry.